Marketing your small business doesn’t have to mean big budgets, expensive campaigns, or paid advertising. With the right strategy, SMEs can grow visibility, build credibility, and attract customers — all without breaking the bank. Here are 10 practical, low-cost marketing ideas for SMEs that can help you get noticed, engage your audience, and drive results. 1. Stay Visible on Social Media Social media is one of the most cost-effective ways to stay top-of-mind with your audie

Let’s be honest. As a business owner, content creation can feel like yet another thing on an already overflowing to‑do list. You know you should be showing up more. You know consistency matters. But between running the business, delivering the work and everything else life throws at you, marketing often slips to the bottom of the pile. The good news? Content creation doesn’t have to be overwhelming, chaotic or constant to be effective. In this blog, I’ll show you how to crea

Being a small business owner is hard. You’re wearing all the hats, juggling priorities, and trying to grow while keeping everything ticking over. And then there’s marketing… Marketing is one of those things that sounds straightforward, but it’s incredibly easy to get wrong – and even easier to keep repeating the same mistakes without realising. If you’ve ever felt like your marketing efforts aren’t quite landing, you’re not alone. In this blog, I’m breaking down the 10 most